UK Hospitality has said any proposed calorie cap for out-of-home eating and drinking is a “knee-jerk, impractical and unfair measure”. It follows a report by the chief medical officer which contains proposals aimed at tackling childhood obesity, including a calorie cap per serving of food and drink and a review of VAT rates on food and drink. “A blanket cap on calories for all portions of food and drink consumed out-of-home sounds like a knee-jerk, impractical and unfair measure,” said UK Hospitality CEO Kate Nicholls.