Alberts Schloss London

Mission Mars, the multi-concept operator which has 32 venues across the UK including four Albert’s Schloss bars and 26 Rudy’s Pizza Napoletana, has announced strong levels of growth across both brands.

Group revenue for FY23 totalled £71.1m (FY22 £47.1m) with Albert’s Schloss contributing £32.3m (FY22 £21.6m) and Rudy’s £29.3m (FY22 £16.1m).

On a like-for-like basis, comparing its Manchester, Birmingham and Liverpool venues, Albert’s Schloss delivered growth of 6% in FY23, whilst Rudy’s delivered 24%.

Both brands were around 15% ahead of their comparable market segments in the Peach Coffer Tracker for the same period.

Group adjusted EBITDA (adjusted for one off site opening costs and exceptional costs) for the period was £8.7m (FY22 £5.2m).

Commenting on the FY23 performance, chief executive Roy Ellis said: “Whilst the sector continues to face a number of challenges, our team continued to build on previous year successes by delivering an industry leading group guest experience score of 78% in FY23 and delivering further improvement to 82% in FY24 H1.

“We continue to focus on reducing colleague turnover and I am pleased to report our colleague retention rates have achieved record levels for the third successive year. Our Best Companies results remain strong with half of our venues achieving a 3* World Class rating (Best Companies). Whilst pleased with the progress, it is clear that we still have a number of opportunities to progress on our journey to become a World Class Employer.

“Our continued strong trading over a sustained period gives us confidence that both our Albert’s Schloss and Rudy’s Pizza Napoletana brands are well set to deliver growth and are likely to trade successfully in all parts of the UK. I am pleased to have further progressed with our plan to open nine Rudy’s Napoletana in FY24 and Albert’s Schloss London has made a very encouraging start. We continue to search for the best locations and currently we have eight new Rudy’s Napoletana currently in legals and negotiating on a number of potential Albert’s Schloss locations.”

FY24 trade to the end of H1 has remained at positive levels with Albert’s Schloss delivering record revenue totalling £18.9m (FY23 H1 £16.2m) and Rudy’s Napoletana delivering record H1 revenue of £19.9m (FY23 H1 £12.1m).

Like-for-like performance continues in a similar trend to FY23 with Albert’s Schloss +5% and Rudy’s +17%, both considerably outperforming their sectors.

Q3 trade has continued with similar levels of growth seen across both brands. Albert’s Schloss, which sells over 1.2m pints of Bavarian lager each year, opened its London venue on 4th July 2024, bringing a mix of Bavarian bier halle, Alpine dining and seven days of showtime to the heart of the West End on Shaftesbury Avenue.

The Rudy’s Pizzeria group, which sells over 2m pizzas, has a further three pizzerias confirmed to open in Q4 bringing the total openings to nine in FY24 with all pizzerias showing encouraging growth. Rudy’s aims to open a similar number of pizzerias in FY25.