A Novel Idea: No. 5 Optimism Over Despair

Marcel Khan

Every month, former Five Guys operations and development director Marcel Khan reads a book (so you don’t have to) and applies insight to the sector based on what he’s learned between the covers and beyond. This month: Optimism Over Despair by Noam Chomsky.

This article is available to MCA News subscribers and trialists only

If you already have access, please SIGN IN

Gated access promo

Apply for a free trial or subscribe

to get access to MCA’s news & analysis service

  • The latest industry developments and trends into your inbox every day
  • Major announcements via breaking-news email alerts
  • Inspiration and insight from interviews with leading industry players
  • Monthly consumer insight analysing eating & drinking out behaviour
  • Details on innovative emerging operators

For subscriptions enquiries, please email enquiries@mca-insight.com or call +44 (0)1293 610343

If you already have access, please SIGN IN