Sceptre Leisure, the amusement and gaming machines supplier, has signed a new agreement with the Gauselmann Group, which will enable it to offer its pub customers a fully integrated digital solution and strengthen its position in the developing digital games market in the UK. Under the agreement Sceptre will act as the sole supplier of the Gauselmann Group and its UK-based business Blueprint Gaming’s range of digital gaming machines to the UK pub market. The group said that Gauselmann is one of the largest manufacturers and operators of digital gaming machines in Europe and have developed customised hardware specifically for the UK market. Ken Turner, chief executive of Sceptre, said: “This is an important strategic alliance for Sceptre with the market leader in the digital arena. The marketplace is beginning to evolve more quickly and our tie up with Gauselmann and Blueprint positions Sceptre at the forefront of this technology-led area at an exciting time for the industry.” Jürgen Stühmeyer, member of the board for sales at Gauselmann, said: “With Sceptre’s market presence, our hardware, and content from Blueprint, we believe that we can drive the progression of digital product in the UK. For some time we have been seeking the ideal partner and believe that with Sceptre we have created the right combination to lead and develop the undoubted digital opportunity in the UK pub market.”