Altium Securities has advised a strategic change at JD Wetherspoon, ahead of the company’s full-year results announcement this Friday. Greg Feehely, analyst at Altium Securities, called for "a complete management rethink", with a potential increase in prices, further round of restructuring, review of staffing levels and salaries and a reappraisal of the amount spent annually on maintaining the assets all suggested options. Feehely identified the group’s non-smoking pubs as its biggest threat to profits, which along with fewer pub openings moving forwards, would be the catalyst to possible future downgrades. Altium currently has a ‘sell’ rating on the company.