Two years before profits return to pre-virus levels - MCA poll

Over half of restaurants and food to go operators think it will take over a year to return to pre-coronavirus levels of profitability, according to the latest Hospitality Leaders Poll by William Reed’s specialist insight division MCA Insight/HIM. Some 55% of respondents, all of whom are either founders or board level executives, predicted it would take between 13 and 24 months to get back to the profits they were making before the crisis, with one operator suggesting that could only happen if they were “able to open to capacity”.