Slow Food is setting up shop in Britain next week. The Italian-born movement has chosen Ludlow, Shropshire, for its headquarters. Ludlow has two Michelin-starred restaurants and a popular food and drink festival. Slow Food, which is dedicated to eco-gastronomy and the battle against the growth of international food giants, says it hopes to encourage and support a food culture where quality, delicious food, that is produced by environmentally sympathetic and economically sustainable methods is the norm and available to all. Tory leader David Cameron, at a meeting of Slow Food movement members in London’s Borough Market yesterday, urged the Government, business and individuals to joint forces in a bid to transform the junk-food society into a good-food society. He acknowledged London was home to some of the best restaurants in the world but said the nation just did not respect food enough. He said people all too often treated it like fuel “shovelling its down, any time, any place, anywhere”. The Times 02/12/06 page 12 The Independent 02/12/06 page 13, page 38 (Leader)