Krispy Kreme, the doughnut retailer, has announced plans to double its presence in the UK with the opening of 10 stores a year for the next five years, which will take its estate to nearly 100 by 2016. The company, which opened six new stores over the last 12 months as well as 50 cabinets in Tesco supermarkets, will open its next store in Leeds in July. The group also announced plans to trial its counters in 10 WH Smith stores. The expansion plans came as the company reported a 1.4% rise in like-for-like same store sales for the 12 months to the end of February, with overall UK sales up 12.6% to £33.4m. Underlying profits rose 23%. The group said it served more than five million customers and produced over 50 million doughnuts over the course of the last 12 months. In April, the doughnut retailer named finance director Richard Cheshire and chief operating officer Rob Hunt as joint managing directors following a restructure. Hunt said: “Our strong performance is the product of our customers' passion for the brand, the quality and variety of our doughnuts and our carefully planned expansion. We are excited about growing into new UK markets and are confident in our expansion plans.”