Just Falafel, the world’s largest falafel chain, has secured its first UK site and is looking for franchisees to roll the concept out further across Britain. The United Arab Emirates-based company has taken a site at 1 Monmouth Street in London’s Covent Garden, and is advertising for franchisees in the UK. Just Falafel opened its first branch in Abu Dhabi in the UAE in 2007, and now operates more than 300 sites under franchise across the Middle East - in Bahrain, Saudi Arabia, Jordon, Kuwait, Lebanon, Oman and Qatar - and also in India. The company, which is led by chief executive Fadi Malas, bills its offer as “100% vegetarian meals made-to-order from fresh premium vegetables and ingredients, sourced with utmost care from select countries”. “We only use ingredients from responsible providers that are not only high quality, but also ethical,” the firm said. “We believe that great taste, healthy living, sustainability, and giving back to society can and must co-exist.”

Topics