Georgi Gyton

Georgi joined from People Management at Haymarket Media Group. Previous to that, she worked at Haymarket title Event, and spent seven years at William Reed Business Media, beginning her career at British Baker, before moving across to Meat Trades Journal and GlobalMeatNews.com.

Contact info

Tel:
+44 (0)1293 846519
Email:
georgi.gyton@mca-insight.com
  • I'll Have What Shes Having
    Opinion

    Sweet success

    2019-02-22T13:27:00

    Tapping into consumer demand for value, indulgence and Instagram-friendly menus, dessert bars appear to have found a sweet spot in the market. Georgi Gyton takes a look at the growth of this area of the eating-out sector, much of which has been under the radar

  • Patisserie Valerie
    Opinion

    Established in 1926, reborn 14 February 2019

    2019-02-15T09:35:00

    Following the sale of Patisserie Valerie to Causeway Capital Partners, Rhys Iley spoke to MCA deputy editor Georgi Gyton about why he is viewing it as a new chapter for the business, and what changes the management team will be putting in place, including store refreshes, longer opening hours, NPD, and a new app.

  • Roosters Piri Piri
    Opinion

    Full steam ahead

    2019-01-15T08:20:00

    With its eye on store numbers in the triple figures, Georgi Gyton speaks to Roosters Piri Piri about its ambitious growth plans, how delivery is changing its property strategy and why the operator has made innovation the lifeblood of its business.

  • The Bedford Saloon bar
    Opinion

    MCA Introduces… The Bedford from Three Cheers

    2018-12-19T08:37:00

    Three Cheers recently reopened The Bedford in Balham – the second project through its partnership with Ei Group, and Ei’s largest project to date – following a £3m refurbishment. Georgi Gyton went to find to find out how they spent the money and what potential the partnership holds in the future.

  • Notes was co-founded by financier Edward Halfon
    Opinion

    A crescendo of coffee

    2018-10-17T08:47:00

    Following a successful fundraise on Crowdcube this summer, coffee shop and wine bar Notes is looking to double its estate over the next two years. Georgi Gyton finds out more about its growth plans, which include a move into travel hubs, starting with train stations

  • Opinion

    A glass half full

    2018-09-14T08:39:00

    Closing in on the 20-site mark, Veeno has reached a fork in the road for future development. Georgi Gyton spoke to co-founder Nino Caruso about the journey so far, and which direction the company might head in

  • Chiquito
    Opinion

    Brandwatch: Chiquito

    2018-08-23T08:34:00

    A common feature at leisure and retail parks across the UK, fast-casual Mexican chain Chiquito has underperformed the market in recent years. In response, parent company TRG has been investing in the brand’s development – so have their efforts been bearing fruit? Georgi Gyton investigates.

  • Matt Snell, MD, Gusto
    Opinion

    Subtly Italian

    2018-08-15T08:34:00

    More than a decade after the Gusto brand was created out of the ashes of Est Est Est, it is now in the midst of a second reinvention, which will see it fully embracing its Mediterranean influences. Georgi Gyton reports.

  • Jason Clark, McDonald's
    Opinion

    Fast food of the future

    2018-08-14T08:38:00

    Self-order screens and bluetooth locators are soon to become the norm at McDonald’s as it rolls out its Experience the Future programme. Georgi Gyton finds out what’s been behind the development of the programme, which was awarded the Best Use of Technology gong at this year’s Retailers’ Retailer awards.

  • The Deltic Group
    Opinion

    Hello I'm a chatbot, how can I help you?

    2018-08-10T08:39:00

    We’ve all read about a future where artificial intelligence is mainstream, but can chatbots realistically be integrated into a sector that relies on the value of human interaction? Georgi Gyton looks at how the technology is being used already.

  • ETM Botanist
    Opinion

    The changing tale of ETM

    2018-07-17T08:40:00

    Georgi Gyton spoke to the winners of The Evolution Award at this year’s Retailers’ Retailer of the Year Awards – ETM Group – about what prompted a change of strategy 18 months ago

  • Hawksmoor Edinburgh
    Opinion

    Integrity at scale

    2018-07-13T08:43:00

    In the second MCA Introduces, Georgi Gyton visits Hawksmoor’s new Edinburgh restaurant to talk to the founders about why the city fits the bill for its latest venture and how it ties in with future plans

  • Plastic straws
    Opinion

    The cost of responsible retailing

    2018-05-18T08:40:00

    Sustainability credentials are rapidly moving from being a defining feature of a brand to a basic expectation of the consumer. As operators increasingly seek to incorporate responsible policies into their business models, Georgi Gyton looks at what impact this is having on the bottom line.

  • Greg
    Opinion

    Brandwatch: Greggs

    2018-05-11T08:27:00

    The bakery food-to-go giant announced this week that it was adopting a “more cautious” outlook regarding performance for the rest of the year as troubles on the high street start to affect growth. Georgi Gyton takes a look at how the brand is setting itself up to even out any bumps in the road

  • Vinoteca
    Opinion

    A restaurant in denial

    2018-04-20T08:34:00

    Continuing on its mission to make wine more accessible to the masses, Vinoteca is now gearing up for its first regional opening. Georgi Gyton met the founders to find out more

  • Tim Martin of JD Wetherspoon
    Opinion

    JDW’s social media stunt goes viral

    2018-04-17T08:30:00

    The news that JD Wetherspoon has pulled the plug on all of its social media activity prompted social, as well as the mainstream, media, to go into overdrive. Georgi Gyton asks whether it will have any impact and if it will encourage other food and drink operators to follow suit?

  • Opinion

    Will AI be a game-changer for the eating and drinking-out sector?

    2018-04-06T08:42:00

    Georgi Gyton looks at the potential impact AI could have on the eating and drinking-out sector.

  • Simon Longbottom
    Opinion

    On a walkabout with Stonegate

    2018-03-21T08:35:00

    Stonegate chief executive Simon Longbottom talks to Georgi Gyton about the company’s strategy of building a presence in city and town centres through its stable of brands and formats.

  • News

    Brandwatch: Just Eat

    2018-03-07T08:44:00

    Just Eat may have reported strong order growth in its full year results yesterday – up 19% in the UK, to 105 million – but the market balked at its lower forecasts for growth in 2018, largely down to planned investment in areas like its branded restaurant delivery partnerships, in a bid to fend off increasing competition. MCA explores the potential impact of its plans.

  • What The Pitta
    News

    Founders’ Forum Focus: What the Pitta!

    2018-03-02T16:14:00

    What the Pitta! has ambitious expansion plans, and the growing trend for flexitarianism – or eating less meat to you and me – is helping to achieve them.

More by Georgi Gyton