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Emerging brands are heralding a new industry order and intensifying the competitive pressure within the sector. With higher customer spend per head (up to +16% at dinner) and greater visit frequency from loyal customers innovation is essential for all industry stakeholders.

M&C Allegra Foodservice launched the definitive report on the UK branded restaurant, pub, casual dining and fast food sectors on the 13 May 2015 at the Restaurant Leader Summit in Cannes. The report delivers authoritative analysis, through a combination of quantitative and qualitative research, the key issues facing the Restaurant market today.

For more information please contact Richard Hayman at richard.hayman@mcallegra-fs.com

Methodology

Sources of information include:

2,000 in-depth online interviews with a nationally representative sample of UK restaurant goers and their eating out habits

18,000 online surveys with M&C Allegra’s UK Eating Out Panellists

Over 100 in-depth interviews with key industry decision makers, including:

  • Restaurant Group CEOs
  • Finance and Operations Directors
  • Buyers
  • Food and restaurant sustainbility representatives
  • Local government and town planning authorities
  • Banks and financial investors
  • 20 leading restaurant brands profiled 

Extensive desktop research, incorporating all previous reports and financial information available to date including Restaurant Brand Portal data

Key outputs:

  • Detailed executive summary
  • Market size and growth forecasts
  • In-depth consumer research examining participation, frequency and behaviour
  • Leading restaurant brands profiled
  • Financial performance of leading branded restaurant groups over time
  • Menu price analysis over time from leading branded restaurant groups
  • Market outlook

 For more information please contact Richard Hayman at richard.hayman@mcallegra-fs.com