Red Bull Company, supplier of the energy drink brand in the UK and Ireland, has reported a 13.4% rise in full-year pre-tax profit to £13.8m on the back of turnover up £4.3m to £236.2m. Operating profit for the full-year 2011 also increased 13.4% to £13.8m. Overall profit for the year grew 9% to £9.6m. The company, which also distributes the Monsoon Valley wine brands in Britain, stated: “Trading conditions were difficult in the first half of the year, due to economic and competitive factors, but a strong second half in grocery and on premise in particular, ensured the UK delivered sales growth compared to the prior year. “In 2011, we have again successfully organised two major national events - the Red Bull Flugtag, held at Roundhay Park, Leeds and the Red Bull Speedjam at Cardiff Bay. “Overall, the 2011 performance was in line with expectations and the directors are satisfied with the results, which represented a solid year of trading in a competitive market. Management is confident that this strong momentum will continue in 2012.” Marketing costs increased by less than 1% to £48.3m, although marketing costs as a percentage of turnover fell by 0.3 percentage points to 20.4%. During the year, directors paid dividends of £18m, of which £12m was paid in connection with the previous year.